Blu by BCA Digital

Blu Sans is a custom font for BCA Digital's banking platforms. Blu Sans produced a distinctive, ownable typeface that was legible yet sophisticated, inspired by the ends of the stems, implementing the share of the waves. The typefaces consist of multiple typographic colours and weights, from the light weight into the boldest weights in black. The result of Blu Sans was a dynamic and sophisticated font that is equally clear and accessible for all applications, from out-of-home advertising to digital screens.